10 Free Tools for Digital Marketing in 2024

Canva

[{"selector":"#anim-7168d353-5953-4cfc-b58f-cd74834a8db8","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c0dea674-4a8f-4cf3-a660-72f3c0e938fe","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Design made easy: Create stunning visuals and graphics for your digital marketing campaigns with Canva's user-friendly platform.

Buffer

[{"selector":"#anim-514f6dd2-6076-4acb-b478-9a046c93ae5c","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ee1dfacf-9d53-4146-adb8-663e9bbcb848","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Simplify social media management: Schedule posts, track performance, and analyze results across multiple social media platforms with Buffer.

Hotjar

[{"selector":"#anim-2b6f2706-4302-4e52-b57e-e03e141d0a9b","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-398b043b-1950-429e-a937-da74682450e6","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Understand user behavior: Gain insights into how users interact with your website through heatmaps, session recordings, and surveys with Hotjar.

Google Analytics

[{"selector":"#anim-ebdfc7a5-ae27-4f28-8873-6e0bcc6463d9","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e821d210-8294-497b-8a78-dc5d752c15ab","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Track and analyze website traffic: Measure your marketing efforts, understand your audience, and optimize your website with Google Analytics.

Mailchimp

[{"selector":"#anim-d7999b4f-a7f3-4730-987b-fc3fd28d3146","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7e1336e7-94df-4968-bae5-b21e5ab0e895","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Email marketing made simple: Create, send, and track email campaigns with Mailchimp's easy-to-use platform. Build relationships and drive conversions.

Google Trends

[{"selector":"#anim-f467c512-55d6-49cf-aa37-08451d6a0a5d","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-82be8c0d-0200-4c75-b8dc-7bffa0bd9c26","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Stay updated on search trends: Identify trending topics and keywords with Google Trends. Optimize your content strategy based on real-time search data.

Screaming Frog

[{"selector":"#anim-25211831-1264-4db2-adc3-31581f445487","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-27d207cd-9b7a-4a0d-ba92-fd931dbe92b7","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Audit your website's SEO: Analyze and optimize your website's SEO with Screaming Frog's SEO Spider tool. Identify issues and improve your site's performance.

Yoast SEO

[{"selector":"#anim-6d4d5784-4ef9-465c-875b-773ed9076b19","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9044dfd7-723d-42ca-88c9-fbca10233038","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Optimize your content for SEO: Improve your website's search engine rankings with Yoast SEO. Get real-time feedback and guidance for on-page SEO.

Ubersuggest

[{"selector":"#anim-863d8c9b-6359-4f45-829c-4e75a2467676","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-88c9d30a-9451-44f0-88af-53cce1774c4e","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Keyword research made easy: Find profitable keywords, analyze competitors and track rankings with Ubersuggest. Boost your SEO and content strategy.

WordPress

[{"selector":"#anim-bf859f51-3031-4b0e-abf3-443e11ca02ee","keyframes":{"opacity":[0,1]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-93edb7de-efda-4110-bd87-63c814de6c4d","keyframes":{"transform":["translate3d(106.90608%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Build your online presence: Create and customize websites easily with WordPress. Choose from thousands of themes and plugins to enhance functionality.