Top 10 Digital Marketing Courses in Patna

Digital Marketing Courses in Patna
Table of Contents

Are you a learner who is looking for suitable digital marketing courses in Patna? Well, if you are a fresher, you would look for a course that offers a holistic view. While being an experienced professional, you would look for a specialised course in a particular skill such as SEO, PPC, social media marketing, and more.  

We have a list of the 10 best digital marketing courses in Patna in this blog. Also, we have mentioned additional insights such as topics covered by the course and highlights for better understanding. As a student, one should always be curious about knowledge and must know the course content taught by any institute before enrolling.

Also, before we get into this list of digital marketing training institutes in Patna, let’s look deep into the digital marketing industry in the country.


There is a common saying these days, “If it isn’t on the internet it won’t generate any revenue!” Digital marketing is a technique that makes a brand go viral and all you got to do is play smart. A digital marketer is that one magician who moves his wand and lets the magic spread on the internet. But before, he/she moves his or her wand they must ensure to cast the correct spell i.e. right strategy. Only then amazing results can be delivered.

Digital Marketing is trending nowadays, because of the Covid19 pandemic, it has grown a lot because many physical or offline businesses have closed down. This is why digital marketing is the most popular and business owners are actively moving their businesses to online platforms.

1) Academy of Digital Marketing (ADM)

Academy of Digital Marketing (ADM) offers extensive beginner as well as advanced digital marketing courses in Patna. ADM is a business unit of Tattvam Media which is a well-known digital marketing agency handling prestigious projects. They offer courses in SEO, PPC, social marketing, and email marketing.

They also emphasize content marketing which is the base of internet marketing. Everything you see today on the internet is the content. At ADM, you will learn the art of content marketing in a precise manner. You will understand that content marketing is nothing but the process of developing a content management and promotion plan, as well as how to generate appealing content with all case studies, which will be discussed to help you improve your skills. Their training module will address online content marketing, including strategy and planning.

Topics Covered

  • Content Marketing
  • Social Media Marketing
  • Email Marketing
  • Google Analytics
  • Search Engine Optimization (SEO)
  • Basics of Search Engines
  • Introduction to Search Engines
  • Popular Search Engines
  • All about Crawlers and Spiders
  • Visibility on Search Engines
  • Basics of a Website
  • What is a website and its working
  • Detailed introduction to HTTP, HTTPS, and FTP
  • Registering and Hosting a Website
  • Information on Domain Extensions and Sub-Domains
  • Basics of HTML
  • Keyword Research & Analysis
  • Knowledge of Keyword, Keyword Density, and Keyword Proximity
  • Various types of Keywords
  • Google Trends
  • Keywords Research, Optimization, and Analysis
  • Google Sandbox Effect
  • On-Page SEO
  • Optimization of Meta-Tags and Image
  • Creating and Uploading Robots File
  • Creating and Uploading HTML and XML Sitemap
  • Working with Bold and Italic Tags
  • Heading Tags, Anchor Text
  • Popular SEO Tools and Plug-ins
  • All about Page Rank
  • 404 Error Redirects, 301/302 Redirection
  • Pre and Post Website Analysis
  • Off-Page SEO
  • Blog Creation and Posting
  • Article Submission, Image Submission
  • Forum Postings
  • Social Bookmarking
  • Google Analytics (G.A.)
  • Creating and Uploading Google Analytics Code
  • Understanding Google Analytics Cookies
  • E-mail and Conversion Tracking in G.A.
  • Dimensions and Metrics, etc.
  • Google Search Console/Webmaster Tool
  • Structured Data and Testing Tool
  • Search Analytics
  • Crawling Errors
  • Accelerated Mobile Pages
  • International Targeting
  • Google AdWords PPC
  • How to Create AdWords Account
  • AdWords Dashboard
  • Billing in AdWords
  • Bidding Strategies
  • Understanding CPC, ECPM, CPL, and CPA
  • Ad Server Display
  • Ad Inventory
  • Publishers
  • Ad Networks
  • Advertisers
  • Video Ads
  • Bumper Ads
  • Video Discovery Ads
  • A/B testing

Institute Highlights

  • They offer free masterclasses. Where the learners are enlightened on trending skills, scope of digital marketing, salaries, career growth, and a lot more.
  • This institute provides many digital marketing courses for professionals, experts, and those interested in becoming digital marketing trainers and mentors.
  • ADM’s training centre is located in Patna. The progress of each pupil is monitored. They have known to pay close attention to each student in order to help them develop into great professionals.
  • Nothing crucial is left out of the curriculum, which is quite extensive (as you can see above) and covers all of the most important aspects of digital marketing.
  • Their batch timings are flexible. They offer both online and offline classes. ADM has introduced special afternoon batches for married ladies who wish to pursue their careers after a pause.
  • They offer placement support in well-known MNCs and remote jobs.
  • Academy of Digital Marketing offers an internship at Tattvam Media where the learners get to work on tools like SEMrush, SEO Quake Plug-in, SEO Moz Software, Alexa, and more.

2) Boot Camp Digital

Businesses, students, or anyone interested in marketing can get digital marketing courses in Patna from Boot Camp Digital, which also helps them improve their social media marketing. They have helped a lot of companies, like the Fortune 500, as well as new companies, small businesses, and so on. Their online training covers a wide range of topics, from content marketing to reporting based on analytics.

Topics Covered


  • Digital Marketing Strategy
  • Digital Measurement
  • Email marketing
  • Websites
  • SEO Training
  • Google Analytics
  • Digital Advertising
  • Social Media Strategy
  • BONUS:
  • High-Impact Training
  • Digital Tool Reviews

Institute Highlights

  • They are Industry  accredited
  • Their classes comprise 41+ hours and over 250 videos
  • You can access courses for one year.
  • They offer monthly Q&A calls and updates
  • They resolve doubts in the private Facebook group

3) Knowledge Hut

Knowledge Hut’s digital marketing courses in Patna help professionals in a wide range of industries and fields learn new skills and find ways to use them in the global business world. The institute also has classes in fields like technologies and online media. The group also offers high-value training in creative and useful ways. Through workshops led by experts in the field, the company gets professionals excited and motivated to overcome problems.

Topics Covered 

  • Introduction to Digital Marketing
  • Business strategy and marketing
  • Brand strategy
  • Marketing Analytics
  • Introduction to marketing analytics
  • Excel, Statistics, and Data Visualization
  • Metrics, Sources, and Statistics
  • Segmentation, Targeting, and Tracking
  • Testing & Experimentation
  • Budgeting & Planning
  • Presenting & Storytelling
  • Mid-course lab
  • Acquiring and Engaging Users
  • UX Fundamentals & Trends
  • Developing a content strategy
  • Activation & Retention
  • Email Marketing
  • Search Marketing
  • Social Media Management & Influencer Marketing
  • Facebook Advertising
  • Twitter, LinkedIn & Display Advertising
  • Final Presentations

Institute Highlights

  • They provide 16 hours intensive and interactive course on Digital marketing
  • At Knowledge Hut you can learn the strategies needed to improve the reach of your business
  • Get trained under expert faculty
  • Real-world case studies and extensive study material
  • Get access to downloaded course materials as well as course credit.

4) Proideators

Another good institute offering extensive digital marketing courses in Patna is Proideators. It is an idea that came from a group of experts from IIT and IIM. They have training centres all over the country that offer digital marketing training in the form of classroom training, training for businesses, and training in the real world.

Topics Covered

  • Fundamentals of Digital Marketing
  • Website Development
  • E-commerce Website Development & Marketing
  • Search Engine Optimisation
  • Google Webmaster Tools
  • Search Engine Marketing & PPC
  • Social Media Marketing
  • Google Analytics
  • Remarketing & Retargeting
  • Influencer Marketing
  • Graphic Design
  • Email Marketing
  • Affiliate Marketing
  • Mobile Marketing
  • Online Reputation Management
  • Content Marketing
  • Adsense and Blogging
  • Lead Generation & CRO
  • Landing Page Techniques
  • Digital Marketing Strategy

Institute Highlights

  • They offer a classroom training program.
  • Get trained under expert faculties
  • They offer certification after course completion.

5) ClickbySEO

ClickBYSEO is one of the good digital marketing training institutes in Patna to take a course in digital marketing. Their main goal is to help their students get jobs that pay well in the field of digital marketing. ClickBySEO teaches digital marketing to people who are just starting out or are more experienced. Through their digital marketing course in Patna, they have taught more than 120 people.

Topics Covered

  • SEO Specialist 
  • Social Media Expert 
  • Google Ads Specialist 
  • Adsense
  • Affiliate Marketing
  • Content Marketing
  • Video Marketing

Course Highlights

  • They offer 100% classroom training.
  • They have small batches.
  • Learn from experienced trainers.
  • They provide job assistance.
  • Their course timings are flexible.

6) Great Learning

Great Learning is one of the biggest companies for professional learning. They are flourished in more than 160 countries around the world. Their digital marketing courses in Patna  will help you understand the basics of digital marketing and give you the chance to learn new skills.

As the world becomes more digital, Digital Marketing is becoming more important to most businesses, and young people are eager to take advantage of the opportunities in the field. It also explains different ideas, such as digital marketing, social media marketing, on-page, and off-page SEO, affiliate marketing, automated marketing, Pay-Per-Click (PPC), and more.

Topics Covered

  • Marketing Fundamentals
  • Digital Marketing Framework
  • Content marketing
  • Paid marketing
  • Social brand management
  • Search engine optimization
  • Email and affiliate marketing
  • Mobile marketing
  • User Retention and Engagement
  • Web analytics
  • Campaign planning
  • Capstone project

Course Highlights

  • Certificate from a premier institute
  • Digital property and capstone projects
  • Mentoring and Guidance
  • Flexible for working professionals

7) Patna Institute of Digital Marketing

Patna Institute of Digital Marketing is one of the good institutes in Patna to enroll for digital marketing courses in Patna . Anup Goswami, who has worked as a digital marketer at the top MNCs for over 9 years, will be your main teacher at this institute. They offer a wide range of courses that lead to certification in digital marketing and analytics.

Topics Covered

  • Digital Marketing Overview
  • Website Planning & Creation
  • Search Engine Optimisation
  • Social Media Marketing
  • Pay Per Click
  • Google Analytics
  • Email Marketing
  • Inbound Marketing
  • Affiliate Marketing
  • Content Marketing
  • Facebook Marketing
  • Digital Strategy & Lead Generation
  • How to Make Money Online

Institute Highlights

  • Classroom Training Program
  • Letter of Recommendation on Completion
  • 100% Internship and Job Assistance
  • Globally Recognised Certifications
  • Lifetime Access to Learning Resources
  • Free Demo
  • Job Oriented Learning with Live Projects

8) Achievers Digital Academy

Achievers Digital Academy is a well-known digital marketing training institute in both Patna and Ranchi that teaches a course on digital marketing. They offer digital marketing courses in Patna for freshers that are of high quality. In addition to teaching people how to do digital marketing, they also offer digital marketing services to businesses that want to go digital.

Topics Covered

  • Digital Marketing Overview
  • Social Media Marketing
  • Website Development
  • Email Marketing
  • Inbound Marketing
  • Search Engine Optimisation
  • Google Webmaster Tools
  • Google Analytics
  • Content Marketing
  • Online Reputation Management
  • Ecommerce Marketing
  • Mobile Marketing
  • Google AdWords
  • Online Display Advertising
  • Remarketing Concepts
  • Blogging
  • Affiliate Marketing
  • Digital Marketing Strategy

Institute Highlights

  • They offer useful classroom training.
  • They offer industry-recognized certifications.
  • They have a team of industry experts faculty.
  • They offer 100% job assistance.
  • At Achiever’s Digital Academy, you will work on live projects.

9) Yureka Tech Training

Yureka is an idea that came from a group of young business experts in Patna. They teach people in Patna how to use software, build websites, use advanced DCA, use android, improve their personalities, work in corporate and industrial settings, and deliver cost effective digital marketing courses in Patna.

Topics Covered

  • Website Planning & Creation
  • Search Engine Optimisation
  • Search Engine Marketing
  • Email Marketing
  • Affiliate Marketing
  • YouTube Marketing
  • Mobile Marketing
  • Blogging and Adsense
  • Content Marketing
  • Google Analytics

Institute Highlights

  • They offer extensive classroom training. 
  • Their team comprises expert faculty.
  • They offer course marketing courses at affordable fees.
  • They offer 100% practical training.
  • They offer free study material
  • They provide job placement assistance.

10) Digital Guru Rajeev

Digital Guru Rajeev is one of the best places in Patna to take a course in digital marketing. It also gives clients and corporate organisations top-notch Digital Marketing solutions.

The most important thing about the institute is that it was one of the first places in Patna to offer courses and training in digital and online marketing. Also, the institute has been working in IT for more than 20 years and has built more than 200 websites, including E-Commerce websites, for clients. It is one of the best digital marketing courses in Patna because of all of these things.

Digital marketing has 108 models and 49 international certifications, such as those from Google, Bing, Semrush, and Hubspot. More than a hundred clients in Patna alone are on their list of clients, which is a very impressive number. Along with training for other Certifications, there is also training for Google Certifications.

Since it is a complete study of Digital Marketing with 108 models, every part of Digital Marketing is looked at, and the students get a lot of training on them.

Topics Covered

  • Digital Marketing Introduction 
  • Website Planning, Creation 
  • Graphic Designing for Business 
  • Facebook Marketing 
  • Google My Business 
  •  E-commerce Website Creation 
  • Google Adwords And PPC Advertising 
  • Google Search Advertising 
  • Display Advertising 
  • YouTube And Video Marketing 
  • Mobile App Advertising 
  • Shopping Advertising 
  • Analytics 
  • Online Reputation Management
  •  Content Writing, and Strategy 
  • Search Engine Optimization 
  • Search Engine Marketing 
  • Social Media Optimization 
  • Landing Page Optimization 
  • Creating An Integrated Digital Marketing Strategy


1) What all topics are covered in the PPC course by ADM?

Answer: Google AdWords PPC

  • How to Create AdWords Account
  • AdWords Dashboard
  • Billing in AdWords
  • Bidding Strategies
  • Understanding CPC, ECPM, CPL, and CPA

Ad Server Display

  • Ad Inventory
  • Publishers
  • Ad Networks
  • Advertisers

Video Ads

  • Bumper Ads
  • Video Discovery Ads

Creating your First Marketing Campaign

  • Creating Your First Campaign and Understanding its Purpose
  • Budget and Bidding
  • Account Limits in AdWords
  • Ad Rotation and Frequency Capping
  • Scheduling- Start and End Date
  • Networks and Devices

Bidding Strategies

  • CPC or Cost Per Click Strategy
  • CPA or Cost Per Acquisitions Strategy
  • CPV or Cost Per View Strategy
  • CPM or Cost Per Mile Strategy
  • ECPC or Enhanced Cost-Per-Click Strategy
  • ROAS or Return on Ads Spend Strategy
  • Target Outranking Share and Target Search Page Location Strategy

Ad Formats and Types

  • Text Ads
  • Video Ads
  • Responsive Image Ads
  • Gmail Ads
  • Dynamic Ads
  • General Purpose Ads
  • Lightbox Ads

Other Targeting Methods

  • Remarketing
  • Gmail Users Targeting
  • Location-based Targeting
  • Affinity Audience Targeting
  • Contextual Targeting


  • A/B testing
  • Conversion Tracking Code
  • First Click and Last Click Attribution Model
  • Time-Decay Attribution Model
  • Position-Based Attribution Model
  • Linear Attribution Model

2) What are topics covered in Social Media Marketing by ADM?

Answer 2) Topics Covered in Social Media Optimization Course

  • An Overview of SMO
  • What is Social Media?
  • Contribution of Social Media to Business
  • Conversations, Word of Mouth, Relationships, and Transparency
  • Working on Social Media Tools
  • How to Build your Online Identity

Social Media Training on Blogging

  • Reasons for Blogging
  • What to Blog About?
  • Types of Blog Posts
  • Learning about the Research Methods for Creating High-Quality Content
  • Using Videos for Better Engagement
  • Making the Most of Different Social Media Platforms


  • Introduction to Social Media and Facebook
  • Importance of Facebook and its Usage
  • Basics of Facebook and Features s
  • Learning about the Business Benefits of Using Facebook
  • Creating a Business Profile on Facebook
  • Dos and Don’ts of Creating a Business Account
  • Getting your Message Across on Facebook
  • How to Build a Brand on Facebook
  • Attracting New Customers and Retaining Them
  • How to Drive Traffic on your Facebook Page


  • How does Twitter Work?
  • How to Create an Account on Twitter?
  • Learning about Hashtags, Re-Tweets, and Lists
  • Managing and Enhancing Twitter using Apps
  • How to Post Rich Media on Twitter?


  • Introduction to LinkedIn
  • The Basics and its Advanced and Less Popular Features
  • What is its importance in Social Media and Online Business
  • How to Plan your LinkedIn Strategy?
  • Getting your Message Across LinkedIn
  • How to Market yourself and Build your Brand on LinkedIn?
  • Creating the Right Profile to Attract New Prospects
  • Ways to Increase your Network
  • Making the Best Out of LinkedIn Updates
  • Establishing your Own Groups and Enhancing your Participation
  • Using Tools like Recommendations, Endorsements, Messaging, etc.


  • Introduction to YouTube
  • How to Create a YouTube Channel and Optimize It?
  • How to Increase the Number of Views and Subscribers on YouTube?
  • Annotations, Associate Websites, and Rich Cards

3) What are topics covered in email marketing courses by ADM?

Answer 3): Topics Covered in Email Marketing Courses

  • Overview of Email Marketing
  • Introduction to Email Marketing and Advanced Versions
  • Email Marketing: Fundamentals, Best Practices, and Myths
  • The Concept of Bulk Email
  • Implementation of Email Marketing for Various Purposes
  • Elements of Email Marketing
  • Advantages of HTML or Plain Text Formats
  • Permissions and E-permissions
  • Ethics and Frequency of Newsletters
  • Introduction to Email Marketing Strategies
  • Building an Email List
  • Ways to Create your Email List
  • How to Build Email List using a Website Subscription Form?
  • Segmentation of Customers
  • Creating Emails for Active Users
  • Measuring Email Campaign’s Success
  • Introduction to Open Rates, Click-Through-Rates, Conversion Rates, Bounce Rates, and Unsubscribe Rates
  • A/B Split Testing, Analyzing Test Results
  • Ways to Deal with Spam Filter
  • Choosing your Metrics
  • How to Keep a Track of Landing Pages?
  • Planning your Budget


Well, all is said for now. This blog was a walk-through of the 10 best digital marketing training institutes in the city of Patna, the capital of Bihar, and some FAQs. It isn’t any hidden fact that making a decision is tough when you have so many choices. Choices are never easy. But to choose a digital marketing course, you must never forget that digital marketing is one of those fields that do not require any degree. If you wish to fill your pockets through digital marketing, all you need is skills. Businesses are hunting for skillful digital marketers every now and then,  ready to pay the handsome amount, but still don’t get the desired results.

India’s digital transformation has made it possible for the job of a digital marketer to grow in the coming years. Skilled digital marketing professionals are looking forward to getting bigger budgets, higher salaries, and more job opportunities in the coming year and beyond. Digital marketing is one of the few ways to move up quickly in your career.

It is hard to find a job that is both interesting and pays well. Digital marketing is an interesting job because you don’t have to do the same things over and over. Each project is different from the last because each client has different needs. Creativity at work is a big part of job satisfaction; if creativity goes down, work becomes a burden, and job satisfaction goes down. In digital marketing, it never happens because each employee’s ideas are appreciated and they are rewarded for coming up with new ones.

So if you wish to make the most out of your career and earn a great package from the start itself, learn the art of making content viral. Academy of Digital marketing is one institute that can help you learn the art of making brands, products, and services viral. Their flexible batches, free masterclasses, and helpful faculty members are some of the few aspects that make this institute stand out from the rest in the same league.

Choose your course and institute wisely. All the best with your search!!!

Happy learning! 🙂